We were tasked with creating a captivating video that promotes American Express’ immersive experience at Coachella this year. In our animation, an oversized blue AMEX box drops into our Coachella scene. Glowing with white light, it transforms into its fantastical version and becomes a portal to a fun and colorful world. As the box bursts open, playful and whimsical elements float into the atmosphere, metamorphosing the once-standard Coachella footage transforms into a dreamy festival experience.